Advertising in games

[squiddy3000]

Hey everyone. This is the first time I've posted here but I thought you all seemed quite friendly so I thought, why not? Anyway, for my course at College, I am looking at advertising within games, specifically in-game adverts.

What I would like to know is:
Have you seen any in-game advertising and which game was it in?
Was the advert for another game or for a different brand?
What form did the advert take? (Was it a billboard, a can of drink etc)
What are your general feelings towards in-game advertising and do you agree or disagree with it?

Please let me know what you think in regard to this topic. I hope that doesn't sound too pushy but it would really help me. Thanks in advance.